The deadline to transition to Google Analytics 4 may still be several months away, but it’s important for businesses get this underway sooner rather than later. In this article for Technology Decisions, our CIO Fabienne Wintle unpacks what’s new in GA4 and some potential issues to be aware of.
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What your business needs to know about transitioning to Google Analytics 4
A short summary of the article written by Navii's CIO Fabienne Wintle called "What your business needs to know about transitioning to Google Analytics 4" that was featured on Technology Decisions.