Bizkeeper 101

New changes were made to Lesson 2 of the Digital Bizkeeper course on November 7th, 2022.

1. New topic called ‘The fundamentals of online reputation management’ that aims to provide a quick overview of the theory and how it forms a crucial component in your marketing strategy. 
2. Further expansion of ‘Entrepreneurial DNA of a customer-centric strategy’ to include customer-centricity as the underpinning strategy as well as key case studies.
3. Additional information and examples added to ‘Analysing your online reputation’ and ‘Update your offerings with data-driven decisions’ that help with the course handout.
4. Further expansion of ‘Enhancing your online reviews’ to include additional proactive tactics and examples for how to best respond and increase your online reviews.
5. New topic called ‘Your online presence’ which is the implementation piece of this course and outlines in a best practice checklist how to your new strategy and tactics. 

New changes were made to Lesson 1 of the Digital Bizkeeper 101 course on October 27th, 2022.

1. New quiz called ‘Cyber security assessment’ that aims to provide a quick overview of your cyber security risks.
2. New topic called ‘Smart tools that protect your business’. The topic outlines the necessary steps and information businesses need to know in order to protect their online security. Including antivirus software, important browser security settings, cloud-based storage solutions, education on how to scam-proof your business and so much more!
3. Further expansion of ‘Smart and safe password management’ to include two-factor authentication, small business case studies, and the importance of adding access control to your business accounts.
4. Additional information and new tools added to ‘Smart tools that save you time’ which includes identifying broken links on your website, customer services tools, and more!